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Steve Stanton – SOT Advisory

Y'All Street SteveCompanion to sotadvisory.com

Living dashboard

Pulse of Y’All Street

Companies and projects moving into or expanding in DFW — including Goldman, Morgan Stanley, Fidelity, Wells Fargo, Jack Henry, First United, and the Northeast corridor (McKinney–Frisco–Plano–Prosper–Allen). Filter by AI, jobs, campus, and community bank. Sourced from company announcements, career sites, and primary reporting.

Week of Aug 18–25, 2026
Edit src/data/ to refresh.

Companies tracked

34

Northeast DFW share

38%

Job-market signals

12

Last updated

Aug 25, 2026

11 innovation items on the dashboard.

This week’s moves

  1. 01

    Aug 18, 2026

    TXSE posts its first primary listings

    The Texas Stock Exchange drew its first primary listings from a Y'All Street neighbor — a Texas Capital product — weeks after going live in Dallas.

    Dallas Morning News
  2. 02

    Aug 20, 2026

    Morgan Stanley’s Dallas campus plan firms up

    Fountain Place first (≈1,500 jobs), then a planned Uptown tower at 2401 McKinney Ave. National copy this week treated it as the next large-cap ‘Y’All Street’ flag after Goldman.

    New York Post
  3. 03

    Aug 11, 2026

    MoneyGram brings ramps to Solana

    The Dallas payments HQ said it is extending on/off ramps to Solana — digital-asset rails from a hometown name, not a coastal crypto shop.

    MoneyGram
  4. 04

    Aug 4, 2026

    National press tests the Y'All Street thesis

    NPR asked whether Texas can take Wall Street's crown. The piece centers Goldman’s NorthEnd campus, the exchange race, and DFW’s broader HQ boom.

    NPR
  5. 05

    Jul 15, 2026

    Toyota Financial Services occupies new Frisco tower

    TFS began occupying a new 242,000 sq ft, seven-story building on the Toyota North America campus — seating 1,000+ — with full occupancy expected this fall.

    Toyota Pressroom

Full tracker

Filter, search, and sort. Each row carries a headline metric, a news date, and a source link.

  • Bank18
  • Fintech6
  • Tech / AI3
  • Exchange3
  • Other4

34 of 34 entries

Type
Corridor
Theme
Status
  • Jack Henry

    New
    Fintech
    Operational
    Northeast

    Core, digital, and payments technology for community and regional banks and credit unions. Allen is the North Texas hub. 2026 agenda: data, AI, open banking, and the Banno digital toolkit. TIME America’s Best Companies 2026.

    Finance, audit, program, and on-site production roles in Allen.

    Location
    Allen1025 Central Expy S
    Metric
    Allen hub · ~7,400 FIs served
    Latest
    Aug 23, 2026
  • Morgan Stanley

    New
    Bank
    Announced

    Regional HQ: ~1,500 jobs into Fountain Place first, then a planned Uptown tower at 2401 McKinney Ave. Construction slated to start fall 2026. The next large-cap Y’All Street campus after Goldman.

    Wealth, operations, and technology seats into Uptown/downtown.

    Location
    DallasFountain Place, then 2401 McKinney Ave
    Metric
    3,800 jobs · ~$700M–$1.3B tower
    Latest
    Aug 20, 2026
  • Texas Stock Exchange (TXSE)

    New
    Exchange
    Operational

    First fully integrated national securities exchange to open in decades. Headquartered in Dallas; first primary listings posted in August.

    Location
    Dallas4550 Travis St / Uptown
    Metric
    Live July 2026 · $275M capitalized
    Latest
    Aug 18, 2026
  • Texas Capital Bank

    New
    Bank
    Expanding

    Uptown tower rebranded Texas Capital Center. First TXSE primary listing neighbor. Plano financial center at 5800 Granite Pkwy.

    Location
    DallasTexas Capital Center, 2000 McKinney
    Metric
    Uptown HQ expansion
    Latest
    Aug 18, 2026
  • Alkami

    New
    Fintech
    Operational
    Northeast

    Public digital-banking platform for banks and credit unions, headquartered in Plano. Local alternative to the coastal/Midwest core-processor story — and a product/engineering employer on the same corridor as JPM.

    Location
    Plano5601 Granite Parkway
    Metric
    Digital banking SaaS HQ
    Latest
    Aug 12, 2026
  • MoneyGram

    New
    Fintech
    Operational

    Global money-transfer HQ in Uptown. August 11, 2026: bringing ramps to Solana as part of an open payments network — digital-asset rails from a hometown payments name.

    Location
    Dallas2828 N. Harwood, 15th Floor
    Metric
    Dallas HQ · Solana ramps 2026
    Latest
    Aug 11, 2026
    Source
    MoneyGram
  • First United Bank

    New
    Bank
    Operational
    Northeast

    Oklahoma–Texas super-community bank with a McKinney Redbud location serving Collin, Dallas, and Denton counties. The kind of institution actually running Jack Henry stacks and now scoping GENIUS-era payments.

    Location
    McKinney1700 Redbud Blvd
    Metric
    75 community banks · 362K+ customers
    Latest
    Aug 1, 2026
  • JPMorganChase

    Updated
    Bank
    Operational
    Northeast

    One of the region’s largest private employers. Plano tech hub (software, data, AI) plus a broader DFW commercial, wealth, and consumer footprint. Named U.S. hub for software-engineer programs.

    Cloud/AI engineers and Data & AI program talent posting in Plano.

    Location
    PlanoLegacy West tech hub
    Metric
    ~30,000 Texas employees
    Latest
    Aug 20, 2026
  • Fidelity Investments

    Updated
    Bank
    Operational

    Working-ranch campus with a large operations, advice, and technology footprint. Expanded with Texas Enterprise Fund support. Sits beside Schwab in the west-side asset-management cluster.

    Westlake listings open through August 2026 across ops and advice.

    Location
    Westlake332-acre Westlake campus
    Metric
    Regional campus beside Schwab
    Latest
    Aug 19, 2026
  • Wells Fargo

    Updated
    Bank
    Operational

    Irving remains a major DFW node. 2026 tape is two-sided: Lead Applied AI / GenAI-agentic roles on the careers site, and a firmwide plan to roll AI in incrementally while cutting other seats. LinkedIn Top Company 2026.

    Irving GenAI and AI-platform postings through August 2026.

    Location
    IrvingIrving / Las Colinas
    Metric
    AI COE + efficiency program
    Latest
    Aug 1, 2026
  • Toyota Financial Services

    Updated
    Other
    Expanding
    Northeast

    New seven-story building occupied July 2026 as an extension of Toyota’s North America HQ campus. Full occupancy expected fall 2026.

    Location
    FriscoTFS North, Toyota campus
    Metric
    242,000 sq ft · 1,000+ seats
    Latest
    Jul 15, 2026
  • Goldman Sachs

    Updated
    Bank
    Under construction

    Second-largest U.S. office. 14-story campus at 2323 North Field St. Exterior targeted by end of 2026; employees move in 2028. Dallas careers already open.

    Hiring locally ahead of occupancy — not waiting for 2028.

    Location
    DallasNorthEnd / Victory Park
    Metric
    800,000 sq ft · 5,000+ jobs
    Latest
    Oct 1, 2025
  • Bank of America

    Bank
    Operational
    Northeast

    Long-standing North Texas technology and operations footprint. August 2026 careers include generative-AI platform engineering and AI/BI analytics in Addison, plus Plano Global Technology roles.

    GenAI platform engineering listed in Addison, Aug 2026.

    Location
    PlanoPlano and Addison technology
    Metric
    Global Technology + operations
    Latest
    Aug 24, 2026
  • Capital One

    Bank
    Operational
    Northeast

    Tech-forward bank on the Tollway labor shed. Plano postings in August 2026 spanned software engineering, cyber-fraud intelligence, and auto operations.

    Location
    PlanoPlano
    Metric
    Engineering + auto ops
    Latest
    Aug 24, 2026
  • Citigroup

    Bank
    Operational

    Irving remains one of Citi’s large U.S. operations and technology nodes. Public boards showed 100+ Irving listings in August 2026 — a pulse, not a census — across processing, digital, and tech.

    Location
    IrvingIrving campus
    Metric
    Processing, digital, technology
    Latest
    Aug 18, 2026
  • Federal Reserve Bank of Dallas

    Other
    Operational

    The regional Fed — research, supervision, payments, and a talent pipeline into every bank in the Metroplex. Not a private employer campus, but a structural node on Y’All Street.

    Location
    Dallas2200 N Pearl St
    Metric
    Eleventh District HQ
    Latest
    Aug 1, 2026
  • Toyota Motor North America

    Other
    Operational
    Northeast

    Anchor corporate campus on the Plano/Frisco line. Continues to pull suppliers, captives, and talent into the Northeast corridor.

    Location
    Plano6565 Headquarters Dr
    Metric
    North America HQ campus
    Latest
    Jul 15, 2026
    Source
    Toyota
  • Equinix DA11 (TXSE DR)

    Tech / AI
    Operational

    TXSE’s DR facility sits in Equinix DA11 — a reminder that market structure in Texas now has a local infrastructure footprint, not just a New York one.

    Location
    DallasDallas colocation
    Metric
    TXSE disaster-recovery site
    Latest
    Jul 10, 2026
  • Independent Financial

    Bank
    Operational
    Northeast

    Public regional bank headquartered in McKinney — a native Northeast DFW franchise spanning community and commercial banking.

    Location
    McKinney7777 Henneman Way
    Metric
    McKinney headquarters
    Latest
    Jun 30, 2026
  • NexBank

    Bank
    Operational

    Largest privately held bank in Texas by assets. Institutional, commercial, and mortgage banking from Uptown Dallas.

    Location
    Dallas2515 McKinney Ave
    Metric
    ~$18B assets · largest private TX bank
    Latest
    Jun 30, 2026
    Source
    NexBank
  • DFW Hyperscale / Colocation

    Tech / AI
    Expanding

    CBRE: DFW is the nation’s third-largest colocation market after 43%+ inventory growth, with ~88–94% of new capacity pre-leased. Ranked a top global data-center market for 2026.

    Location
    MidlothianMetro cluster (incl. Midlothian)
    Metric
    700+ MW under construction
    Latest
    Jun 26, 2026
  • Frost Bank

    Bank
    Operational

    San Antonio–headquartered Texas franchise with a significant Dallas commercial and private-banking presence. A relationship bank competing for the same middle-market CFOs the New York names are now courting.

    Location
    DallasDallas market
    Metric
    Texas super-regional
    Latest
    Jun 1, 2026
  • Veritex Community Bank

    Bank
    Operational

    Public community bank headquartered in Dallas, with a North Texas commercial franchise. A native name on the same field as Independent Financial and Texas Capital.

    Location
    DallasDallas HQ
    Metric
    Dallas-based community bank
    Latest
    Jun 1, 2026
    Source
    Veritex
  • Infosys

    Tech / AI
    Operational

    Large technology-services presence on the Telecom Corridor — the bench many DFW banks actually use for core, cloud, and AI delivery. A jobs story adjacent to the campuses, not on them.

    Location
    RichardsonRichardson / Telecom Corridor
    Metric
    Global services · DFW hub
    Latest
    Jun 1, 2026
    Source
    Infosys
  • Nasdaq Texas

    Exchange
    Operational

    Incorporated in Texas and headquartered in Dallas. Dual-listing venue for companies with strong Texas ties — Nasdaq’s answer to TXSE.

    Location
    DallasDallas HQ
    Metric
    Launched March 5, 2026
    Latest
    Mar 5, 2026
    Source
    Nasdaq
  • Plug and Play McKinney

    Fintech
    Operational
    Northeast

    Corporate innovation platform with explicit fintech tracks (open banking, payments, regtech, wealth). A deal-flow magnet for McKinney.

    Location
    McKinneyInnovation hub
    Metric
    Fintech + digital assets programs
    Latest
    Mar 1, 2026
  • Comerica

    Bank
    Operational

    The earlier chapter of the HQ migration story: a major bank that moved its headquarters to Dallas and remains a downtown fixture.

    Location
    DallasComerica Bank Tower
    Metric
    Dallas HQ (from Detroit)
    Latest
    Feb 17, 2026
  • SoFi

    Fintech
    Expanding
    Northeast

    Deepening its Frisco roots (in market since 2020) with an 18,000 sq ft expansion cited by the Frisco EDC as a 2025 win.

    Location
    FriscoFrisco office expansion
    Metric
    18,000 sq ft
    Latest
    Jan 20, 2026
  • PNC (former BBVA USA)

    Bank
    Operational

    PNC’s Texas footprint, inherited with BBVA USA, remains a large commercial and branch presence in DFW — a national super-regional sitting on the same streets as Texas Capital and Comerica.

    Location
    DallasDallas franchise
    Metric
    Texas franchise after BBVA
    Latest
    Jan 15, 2026
    Source
    PNC
  • Hilltop / PlainsCapital Bank

    Bank
    Operational

    Dallas-based financial holding company. PlainsCapital is a leading Texas bank; PrimeLending and HilltopSecurities sit alongside. Seventh-largest Texas-based bank by deposits.

    Location
    Dallas6565 Hillcrest Ave
    Metric
    $15.8B assets (YE 2025)
    Latest
    Dec 31, 2025
  • NYSE Texas

    Exchange
    Operational

    Fully electronic equities exchange based in Dallas. ICE/NYSE’s Texas listing and trading venue, opened ahead of TXSE’s go-live.

    Location
    DallasDallas
    Metric
    Launched 2025
    Latest
    Jun 1, 2025
    Source
    NYSE
  • Confer

    Fintech
    Relocated
    Northeast

    Mortgage-focused fintech quietly moved its headquarters from San Francisco to McKinney — a textbook Bay Area to Northeast DFW shift.

    Location
    McKinneyHQ relocation
    Metric
    HQ moved from San Francisco
    Latest
    Apr 23, 2025
  • Charles Schwab

    Bank
    Operational

    Corporate headquarters on a 70-acre Westlake campus. The original large-cap ‘Y’All Street’ HQ relocation from the Bay Area. Active 2026 hiring in wealth, SRE, and AI engineering.

    Westlake HQ still posting AI engineering & operations roles.

    Location
    WestlakeCircle T Ranch HQ
    Metric
    1.1M sq ft · ~5,100 DFW jobs
    Latest
    Jan 2, 2024
  • Liberty Mutual

    Other
    Operational
    Northeast

    Regional campus at SH 121 and the Dallas North Tollway. Tallest office project in Plano when built; a Northeast corridor insurance anchor.

    Location
    PlanoLegacy West campus
    Metric
    1.1M sq ft · ~5,000 jobs
    Latest
    Nov 29, 2017